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Created by Mike Gowans
This video covers 5 common sense leaks causing martial arts business owners to fail and explains what you should be doing instead to be able to charge more for students. 

We've been digging into this industry looking at all the websites, ads, and efforts to generate new students that stay for a long time, pay higher prices and want to make a career out of martial arts...

When doing this we discovered some major leaks or errors that are just slaying the majority of martial arts businesses.

If you're making even one of these errors your martial arts business is in trouble - there is a new species of martial artists out there and they're coming for your students, they can demand higher fees, and they are outsmarting the other's mainly due to what I talk about with number 4 in this video. 

It's time to make a shift, and these 5 points are a great place to start! 


As we dive deeper and deeper into the martial arts business world and look to see why they're unable to charge more for students, get more students, and have predictability in their business we've discovered 5 major leaks...

We cover why it's important for martial arts business owners to pay attention to these simple activities and I even give you some examples. 


1. Why your messaging is causing you to have low paying "what's the price?" type students all the time.

2. The serious problem that's wrecking your profitability.

3. IF you're not tracking these certain metrics you're just doing "hope or prayer marketing at best"

4. A major reason why your website isn't doing anything more than a soggy wet flyer trapped under a windshield wiper.

5. Why most martial arts businesses owners mindset need to change or they're literally going to be crushed by the business owners that gave up stinkin' thinkin' and got smart instead.

To your success, 

Mike Gowans & the team at

If you have any questions regarding what you just watched in this video please put them in the comments and I will be sure to reply.

Mike Gowans

Mike Gowans helps people start and grow successful martial arts businesses. He is an expert at helping people get clients using online methods and making things super simple to understand.

If you're interested in starting your own martial arts business or scaling up and getting more students then definitely reach out and request a free strategy session today.
Mike Gowans CEO and Founder,
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